The Humphries Weaving Company launches new brand identity and website.
The Humphries Weaving Company has launched a new ‘intuitive’ website to showcase its celebrated fabrics and weaving techniques to its clients. This is supported by a new branding initiative to highlight the company’s illustrious heritage and unique position in the market. Says director Richard Humphries: “We have bid a fond farewell to our firm’s first trademark, Hannah the Weaver, who has been gracing our pages since the early 1970’s, to introduce our classic new branding to our valued clients.”
Following six months of intensive planning and research, the user focused website aims to display the exceptional quality of the work undertaken by Humphries Weaving to ensure clients get the most from their creative collaboration with the company. Says Richard: “We planned the website and branding around our core values, our history and our firmly established position within the industry, letting the work for which we are renowned speak for itself.”
“It gives a unique insight into the vast catalogue of historic and contemporary projects that we have had the privilege to work on. Also, for the first time, it brings together visual elements with important project information to give clients a fascinating insight into the design process.”